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Let's compare: head to head

eToro and Freetrade are some of the biggest investment platforms on the market. Let's break down what they offer.

eToro logo
Freetrade logo
Products

Introduction

This time, we’re comparing two of the most popular investing apps available on the market, eToro and Freetrade. We’ve tested both platforms, and will cover things such as fees, features, and offerings. We’ll also cover where they  perform well and any potential shortcomings to be aware of.


Who is eToro?


eToro is a trading and investing platform that empowers users to grow their knowledge as part of a global community. Since its launch in 2007, the Group has gone on to become one of the world's largest investment platforms, boasting over 30 million users worldwide. Users can trade a breadth of assets from stocks to crypto and beyond in one easy-to-use platform.


Who is Freetrade?


Freetrade is an award-winning investing app with over 1.4 million users. Their mission is to get everyone investing by making it simpler and more affordable. Freetrade offers over 6000+ stocks and ETFs on their app, which you can invest in through a range of free and paid plans. As well as a general investment account, Freetrade offer stocks and shares ISAs and SIPPs.

Who are eToro?
Who are Freetrade?
Products

Products

eToro logo
Freetrade logo

Share dealing
ETFs
ISAs
SIPPs
Crypto
Commodities
Currencies
CFDs

✅                                                       ✅ 
✅                                                       ✅ 
❌                                                       ✅ 
❌                                                       ✅ 
✅                                                       ❌ 
✅                                                       ❌ 
✅                                                       ❌ 
✅                                                       ❌ 

Capital at risk. The value of your investments can go down.

Capital at risk. The value of your investments can go down.

Both Freetrade and eToro let you invest in shares and ETFs. eToro’s offering goes a little further than Freetrade when it comes to offering alternative investment assets to things like shares, including crypto, commodities, and more. If you’re looking for a provider with a strong multi-asset proposition eToro might be for you. If you just want to focus on shares, ETFs, and more traditional investment products, Freetrade can certainly cover what you’re looking for, with the added bonus of offering ISAs and SIPPs too.

Fees

Fees

eToro logo
Freetrade logo

Minimum deposit
Platform fees
Trading fees
Inactivity fee
FX fee
Deposits
Withdrawal

£50                                                       £1 
£0                                            £0 - £11.99 p/m 
£0                                                       £0 
✅                                                       ❌ 
0.5%                                       0.99% - 0.39% 
£0                                                       £0 
$5                                                       £0

Capital at risk. The value of your investments can go down.

Capital at risk. The value of your investments can go down.

Both eToro and Freetrade have long been champions of the commission-free share dealing space. In the head-to-head, Freetrade comes out on top of the minimum deposit, deposit, and withdrawal fees front. Freetrade also doesn't charge an inactivity fee which is a huge plus when compared to eToro. eToro on the other hand doesn’t charge platform fees, which means if you’re looking to avoid monthly subscriptions for your investing, eToro might be more suitable. The important caveat is however, Freetrade does offer a free basic plan which is pretty comprehensive for investors just starting out.

Features

Features

eToro logo
Freetrade logo

App based
Web based
Education content
Demo investing
Social features
Copy trading

✅                                                       ✅ 
✅                                                       ❌ 
✅                                                       ✅ 
✅                                                       ❌ 
✅                                                       ✅ 
✅                                                       ❌ 

Capital at risk. The value of your investments can go down.

Capital at risk. The value of your investments can go down.

Both eToro and Freetrade have great apps with slick customer UI and UX. eToro has a web-based proposition that can be a strong pull for investors who like the freedom to manage their portfolio across the app and web. Both apps do pretty well on the education front, with eToro just edging it due to their demo investing offering. eToro also comes out on top in terms of its social investing features which include a social news feed and their highly popular copy trade feature.

Summary

Summary
To sum it up, it’s not hard to see why both platforms are among the leaders in the space. For investors looking for multi-asset investing, all in one place with strong social trading features to boot, eToro might be the one for you. If just stocks, shares, and ETFs are your thing or you’d like to keep your investments (like crypto) separate from your shares, Freetrade could be a great shout. 

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